DC Strategy News Room

We’ve worked with many entrepreneurs and business owners, and if there is anything they have in common, it’s that they are ambitious and focused on the big picture. That’s why many business owners look to franchise their business when they have reached a certain level of success. Franchising is the logical next step when your business has a proven concept, is profitable and operations are established and functional.

Ben & Jerry’s is encouraging potential franchisees to scoop up an extremely attractive opportunity to set up a Scoop Shop franchise in the new Burwood Brickworks Shopping Centre.

The 13,000sqm dining and entertainment precinct will be anchored by a full line Woolworths, 14,00sqm Dan Murphy’s, over 40 specialty shops and a boutique 6 screen cinema. The new site is deemed a perfect location for the next Ben & Jerry’s Scoop Shop in Australia. Key benefits of the location include:

Workers- The building has a combination of windows, louvres, and skylights to provide fresh air and daylight to all regularly-occupied spaces. Any area of a tenancy where a staff member occupies for more than 4 hours must have access to natural daylight.


Customers- The building incorporates ‘biophilic design’ – that is, design elements that connect occupants with nature. This environment should encourage longer dwell time and repeat visitation.

Community- The development of the shopping centre will increase the ecological value of the site overall and also contribute to a fund that protects part of the Tasmanian punchbowl. For every dollar of build cost, Frasers will donate half a cent to a charity or social good project of choice.

Suppliers- All building products will have a complete ingredients list, showing that they contain no ‘worst-in-class’ Red List chemicals such as Formaldehyde, HFRs, and PVC. All timber will be Forest Stewardship Council (FSC) certified or salvaged. The material supply chain will be as local as possible. There will be a substantial reduction in landfill waste, in construction and operation.

Environment- A rooftop urban farm is part of a series of measures that enables on-site food growing. This centre will be Net positive water and energy.

Burwood Brickworks Shopping Centre is part of a regeneration project led by Fraser Property that aims to create the world’s most sustainable retail centre, by seeking global accreditation under the Living Building Challenge. Flowing out onto a lush Urban Plaza the retail hub sits below a first for an Australian shopping centre- an exciting, innovative and activated rooftop urban farm.
Along with many other worldwide issues, Ben & Jerry’s is a big ambassador for sustainability and protecting the environment therefore, it is a perfect location for a Scoop Shop to be placed in what's anticipated to be the world’s most sustainable shopping centre.

Tutti Frutti is loved all around the globe and is known as the largest international frozen yogurt franchise. With a colourful variety of healthy and wicked toppings, Tutti Frutti has cemented itself as the market leader. Specialising in the fro-yo self-service concept store (100% self serve), Tutti Frutti has almost 700 stores spread out over 26 countries worldwide! Boasting a current line-up of more than 80 spectacular flavours, Tutti Frutti continues to innovate by creating new and unique flavours that push boundaries. Being an active player in the international landscape, Tutti Frutti adapts to the culture and values of each new market, making a stand against its competitors and ensuring the brand’s success.

Originating from the fast-paced city of Los Angeles in sunny Southern California, Tutti Frutti launched its first Australian store in 2011. The brand has successfully cemented its bold flavours and unique dessert offering around the country. Tutti Frutti Australia is the Master Franchisor for Australia-wide (with the exception of WA). The network has 6 locations across Victoria and Queensland and is poised for growth for the right franchisor.

Tutti Frutti is a fun and interactive self-service business that provides a healthy snack or light meal option to the yogurt loving Tutti Frutti community. Customers have the freedom to make their own creation by combining countless flavours and an expansive selection of toppings, ranging from fruit pieces, chocolate drops and delectable lollies. With a focus on providing delicious yet diet-friendly treats to the health conscious, Tutti Frutti Frozen Yogurt is made daily and is 98% fat-free, gluten and gelatin free, high in calcium and loaded with probiotics.

Benefits of owning the Tutti Frutti Master Franchise in Australia

Being the Australian Master Franchisor of Tutti Frutti will bring with it, a number of benefits. Tutti Frutti has over 700 stores worldwide - and the business continues to grow. A proven track record, Tutti Frutti has a strong business model coupled with a product offering that works around the world.

The marketing team at Tutti Frutti has vast experience in designing collateral, market research and establishing social media/marketing campaigns. Working closely together, the Tutti Frutti team will help you develop simple yet effective strategies to target the core customers base in your local area. Additionally, the Tutti Frutti team will develop national campaigns which will help drive brand awareness.

Tutti Frutti provides a comprehensive training program that covers every aspect of the business. The training will cover soft skills and technical hands-on training conducted from the Master Franchisor headquarters in Australia. The ongoing support for each store is key to ensuring the stores are well maintained and the momentum of the team is still as strong as day one.

The brand is a unique concept offering with an attractive fit out. Tutti Frutti has created a strong brand presence, with stores that have a bright and striking fit out. Tutti Frutti stores are via a turnkey project management for fit out and kitchen supplies.

Tutti Frutti works with experienced commercial real estate professionals who understand the concept and real estate criteria. Helping you secure the right locations at the right price, these professionals also assist with lease reviews and negotiations to find the best deal for you.

Tutti Frutti operates their stores easily and efficiently with no experience required. The Business operates with a limited number of staff which reduces wages and has an extremely high margin on yogurt sales with low to no wastage. With an easy to operate business model with simple procedural steps, you’ll be able to keep a great work life balance. Bring your strong work ethic, good attitude and smile to work, and you’re good to go.

The Master Franchise Opportunity

The opportunity to join Tutti Frutti as Master Franchisor will see you manage an established and growing network of Tutti Frutti locations across Australia. As Master Franchisor, you’ll hold the rights to license/franchise the Tutti Frutti brand in Australia (Excluding WA).

With a current network of 6 stores, you’ll benefit from all the compulsory fees paid by the franchisees. The ideal Tutti Frutti Master Franchisor will have a strong work ethic, great personality, willingness to adhere to operational systems, a customer comes first attitude and passion for success. Strong skill sets in real estate, franchise management, marketing and business development.

Potential Master Franchisors who currently own networks will find this opportunity especially attractive.

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