DC Strategy is Australia’s premier franchise consulting and advisory firm. Founded in Melbourne in 1983, it now services franchising clients across Australia, Asia, the US and UK.

Exclusive deal in Melbourne

Cult-Favourite Burger Brand signed

Melbourne Cricket Ground (MCG) invites its newest Melbourne-born, Royal Stacks, to the menu. The partnership took place ahead of the 2022 AFL Premiership Season with the cult-favourite burger brand signing an exclusive deal for two years at the MCG.

BabyBallers opens first franchise in Australia

Geelong welcomes BabyBallers

DC Strategy is excited to announce that the premier-kids soccer franchise BabyBallers launched in the UK in 2016, have successfully opened their first franchise in Geelong, Victoria - launching their Australian and New Zealand expansion. The franchise group is now operating out of the UK, Northern Ireland, Belgium, France and Australia.

DC Strategy wraps up at the Melbourne Franchising and Business Opportunities Expo.

Networking with Melbourne’s entrepreneurs.

The DC Strategy team was at the Melbourne Convention & Exhibition Centre on April 1st and 2nd. Our team of experts were there to share valuable franchise, legal and consulting knowledge to business owners and interested potential franchisees at the Franchising & Business Opportunities Expo.

For the love of Lenard’s

Toowoomba boasts local loyalty for Lenard’s and its heritage

With a name like Lenard ‘Poulter’ it was inevitable that Lenard would one day open a poultry business! Combining his skills of art and butchering, with his love for food, he developed the unique concept of value-adding to chicken. In 1987 Lenard’s was born. 

Lenard’s holds a 25-year strong heritage in the suburb Toowoomba, Queensland with a great deal of locals displaying loyalty and love for the brand and its product offerings.