The Success of Camy's Chargrill Chicken
DC Strategy partnered with Camy’s Chargrill Chicken to launch the franchise sales and recruitment campaign in 2021 in search of entrepreneurs looking to successfully launch and grow with a franchise network across Australia.
Camy's Chargrill Chicken is a quick-service restaurant delivering its passion for food through chargrill chicken, salads, burgers, wraps, drinks, and delicious artisan products with hush-hush ingredients.
They also provide local catering, tailor-made and adapted to each person’s every whim, ensuring delicious delights for their catering requirements which means any theme can be coordinated. Camy's Chargrill Chicken has a tasty menu that has been transmitted by former ancestors with their delightful delicacies for breakfast, lunch, and dinner.
The family restaurant first opened in 2016 as a hub for the Founder’s family - a safe space to work, have fun, and share good food with others. Founder, Cameron Khilla wanted to create a happy place and built the restaurant’s foundations on ensuring a positive environment for everyone for the staff, suppliers, and customers. The brand has now expanded to 5 locations in New South Wales.
Founder Cameron Khilla is excited to be taking the brand into new cities.
“We’ve always believed in our product and are really excited that we will now be able to share our happiness and passion with more people while spreading our flavours and traditions in more places,” he said.
James Young, head of franchise development, comments that the high-end chicken shop continues to be a desired franchise people are keen to partner with.
“Camy’s Chargrill Chicken brings a new era to the casual dining food space and paves the way for a young generation of franchise owners. Cameron has built a successful business operation and created a humbling work environment for his family and staff, all while being in his mid-twenties!” - James Young.
The popular hospitality brand is investing in technology to further enhance its business model. They have just acquired self-ordering monitors which will bring down wage costs that will see an increase in speed during the ordering process. In the first week, the uptake of customers using these monitors was at 30%, and Camy's plans for that percentage to increase to 50-60%.
DC Strategy is Camy's end-to-end partner in Australia, New Zealand, and Asia with our Hong Kong office supporting this next phase of growth.