This unique franchise opportunity will provide a makeover to the Hairdressing and Beauty Services
industry in Australia
After successfully launching international lead generation campaigns for three U.S. franchise brands
managed by our partner, Edwards Global Services earlier this year, DC Strategy will look to shake up the
franchising industry once again, by bringing another one of their American franchise giants to Australia -
welcome Sola® Salon Studios!
Sola® Salon Studios will have two opportunities on offer: An Australian Master Franchise opportunity
and a 10 unit Area Agreement.
It’s a franchise concept like no other. The business began almost 15 years ago in Denver, the Colorado
capital. Now with more than 400 franchise and company owned locations open across the USA, Brazil
and Canada, they are proud to offer salon professionals the freedom and benefits of salon ownership
without the upfront costs and risks associated with opening a traditional salon. The network has been
created for professionals dreaming of their own business, yet worrying about maintaining their lifestyle,
existing clients and relationships with colleagues.
Their innovative salon model empowers hairdressers, estheticians, nail technicians, massage therapists
and other like-minded professionals to take control of their lives and their careers. Sola® Salon Studios
provide beauty professionals with high-end, fully-equipped salon studios alongside the support and
tools they need to launch their salon business hassle-free.
What’s on offer?
They have their very own app - Sola® Pro: Inspiration at your fingertips!
The Sola® Salon Studios model generates highly attractive risk-adjusted investment returns. With
revenue stability from rental income from the independent stylists, salon owners and independent
businesses. This industry and model is recession-resistant and internet-insulated addressing the ongoing
need and desire for beauty services.
Sola® Salon Studios has over 142 franchisees in America operating across 42 states and fast approaching
over 400 opened locations. Since their inception, the Sola® concept has been an industry game-changer
and has grown the entire space dramatically in the last decade.
The head office team will assist the Australian Master Franchise owner or Area Agreement owner in a
number of ways, including access to the following:
● Market analysis and site selection assistance
● Access to design services, furniture and fixture manufacturing
● Access to world class ERP systems, training and support
● Marketing materials
● Training of franchisees and general managers
● Sharing of best practices between nationwide system of accomplished operators
● Extensive, cutting-edge, proprietary technology applications
● Strong feeling of being part of a greater community while maintaining benefits of independent
Growth & Expansion
Whilst Sola® Salon Studios is the largest salon studio concept in the U.S. with over 10,000 stylists and
salon owners, and generating close to $1.0 billion of professional services revenue, they have no plans of
slowing down and in fact, over the next five years, they have growth goals that involve 1000+ locations
across 10 countries.